Privacy Policy

1. Introduction

Welcome to AdScale Zen (“we,” “our,” or “us”), operating via adscalezen.online. We provide performance digital marketing, workflow automation, customer relationship management (CRM) software, and WhatsApp Cloud API integration solutions.

We are committed to maintaining the confidentiality, integrity, and security of information entrusted to us by our clients, users, and website visitors. This Privacy Policy details our operational data practices.

2. Information We Collect

To provide and operate our services effectively, we collect several categories of information:

• Account Information: Name, business name, registered email address, encrypted login credentials, and user profile parameters when you register.
• Contact Information: Phone number, WhatsApp phone ID, billing address, and correspondence notes provided during consultations or support inquiries.
• Payment Information: Transaction identifiers, billing status, subscription plan details, and payment confirmation receipts. Note: Sensitive credit/debit card numbers or UPI PINs are processed directly by certified third-party payment gateways (such as Razorpay) and are never stored on our servers.
• Website Usage Information: Technical log data including browser type, operating system, IP address, referral URLs, access timestamps, and page interaction metrics.
• Cookies & Local Storage: We use functional session cookies and local storage tokens to maintain user authentication states and preference configurations.

3. How We Use Information

Collected information is utilized strictly for legitimate business operations:

• Service Delivery: Setting up and maintaining client tenant databases, configuring automation workflows, enabling shared team inboxes, and routing WhatsApp messages.
• Customer Support: Diagnosing technical issues, responding to account inquiries, and providing operational assistance relevant to your active plan.
• Operational Communication: Transmitting service alerts, system maintenance notices, subscription renewal receipts, and security verifications.

4. Third-Party Services & Data Processing

In delivering advanced digital infrastructure, AdScale Zen integrates with external platforms. Customer and operational data may be transferred to or processed by these third-party providers when necessary for service execution:

• Meta Platforms & WhatsApp Cloud API: For phone number verification, embedded signup authentication, message dispatch, and webhook status callbacks.
• Payment Gateways (e.g., Razorpay): To securely facilitate subscription billing and verified invoicing.
• Cloud & Hosting Infrastructure: Cloudflare and Supabase for edge delivery, database storage, and secure authentication execution.
• Analytics & Logging: Aggregated diagnostic utilities used to preserve server stability and performance monitoring.

AdScale Zen does not sell, rent, or trade your personal data to unrelated marketing brokers. However, we do not claim that data is never shared, as sharing with verified technology sub-processors is required to operate the service.

5. Data Security

We implement industry-standard administrative, physical, and technical safeguards. These measures include Row Level Security (RLS) in databases, AES-256-GCM encryption for stored API tokens, SSL/TLS transmission encryption, and HMAC-SHA256 signature verification for webhooks.

6. Data Retention

We retain your personal and account data for as long as your service account is active, or as needed to deliver services in accordance with your subscription plan. Data may also be retained to comply with legal obligations, enforce agreements, and resolve contractual disputes.

7. User Rights

Depending on applicable privacy legislation in your jurisdiction, you may hold rights to:

• Request access to the personal data we maintain about you.
• Request rectification of incorrect or outdated records.
• Request account deactivation or deletion of specific stored information, subject to statutory retention limits.

8. Marketing Communications

We may periodically send operational updates or educational material regarding automation best practices. You may opt out of promotional emails at any time by following the unsubscribe instructions or contacting our team directly.

9. Changes to this Privacy Policy

We may revise this Privacy Policy periodically to reflect technological adjustments, new platform features, or regulatory requirements. Updates will be published on this page with an updated revision date.